Customer Relationship Management 101 Competition is fierce and customer choices are abundant, businesses may find solace and success in the art of cultivating meaningful customer relationships. The art, often referred to as Customer Relationship Management (CRM), has become more than just a marketing strategy; it’s the cornerstone upon which businesses thrive and flourish. Building Bridges…
Implement loyalty programs, discounts, and special merchandise to reward customers, enhancing their sense of belonging.
Greet customers warmly, making them feel acknowledged, and always express gratitude for their patronage. Part of the key here is knowing your customers. How exactly you achieve a certain state of KYC hinges on how far you integrate solutions like CMDM with your other systems like POS and eCommerce.
Explore CMDM systems like Pretectum CMDM, which streamlines processes, manages customer data, provides valuable insights, and facilitates personalized experiences.
In essence, CRM is the heart of a successful business. By investing in relationships, understanding customer needs, and leveraging modern tools, businesses can create a customer-centric ecosystem where loyalty thrives, and profits follow suit. It’s more than just a strategy; it’s a commitment to building lasting connections that stand the test of time, ensuring business growth in a competitive world.
A customer-centric business strives to create a positive, consistent, and memorable customer experience at every touchpoint, which leads to customer loyalty, advocacy, and ultimately, business growth. Customer-centric businesses foster a culture that prioritizes customer satisfaction and values customer feedback with every employee, from top management to frontline staff, understanding the importance of the customer and…
Unlock the potential of Customer Master Data Management (CMDM) as it transcends sales and marketing, becoming the orchestrator of a holistic business symphony. CMDM transforms data into a strategic asset, ensuring quality, collaboration, and efficiency across all organizational functions. From eliminating data redundancy to strategic distribution, CMDM strikes a delicate balance between control and accessibility,…
The prestigious Wales Technology Awards 2024 are open for entries. Join us for a celebration of innovation, excellence, and the enduring impact of the technology sector in Wales. How to Enter The prestigious Wales Technology Awards have been announced to return on 22nd March 2024 for the ninth time Entries to the twelve categories are…
The Pretectum CMDM can adapt to your evolving business needs. As your organization and its Data Mesh strategy grow, the CMDM can accommodate changes in data structures, relationships, and business rules. This flexibility is valuable when different domains within the Data Mesh need to modify your data requirements over time.
By providing a centralized, reliable, and consistent source of customer data, a Customer Master Data Management system supports the core principles of Data Mesh, enabling different domain teams to work independently while ensuring your organization has access to high-quality, standardized customer information when needed.
The future, a realm of infinite possibilities and uncertainties, remains an enigma that continuously eludes our grasp. Technological advancements and societal shifts drive unprecedented change, businesses must grapple with the challenge of predicting and adapting to evolving customer expectations. In such a dynamic landscape, the concept of holding the “universal remote” to customer master data…
Wales Tech Week’s international ‘virtual’ summit has taken on the baton from the hugely successful in-person event, which drew more than 75 exhibitors, 300 speakers, and circa 4,000 attendees. Hosting powerful conversations from last week’s three-day international event, the virtual event runs until 31 October, with 60+ recorded sessions accessible via Wales Tech Week on…
Digital poverty, also known as the digital divide, is a pressing issue characterized by disparities in internet access, digital literacy, and technology resources among different populations. Addressing digital poverty involves bridging the gap through initiatives like expanding internet infrastructure, providing digital education, and ensuring equitable access to technology. Understanding and combating digital poverty is essential for promoting inclusivity, equal opportunities, and social progress in today’s increasingly digital world
Data Privacy Acts from around the world
Since the introduction of GDPR, there has been a broadening and legislated clarification of data privacy and protection measures across the globe. If you store or manage customer data in your systems you should be familiar with the expectations around how and what you handle.
General Data Protection Regulation (GDPR)
The GDPR is a comprehensive data protection regulation in the European Union (EU) that sets strict standards for the collection, processing, and protection of personal data of EU residents. It applies to businesses operating within the EU and those outside the EU that process the data of EU residents.
California Consumer Privacy Act (CCPA)
The CCPA is a privacy law in California, USA, that grants consumers certain rights over their personal information. It requires businesses that collect and process the personal data of California residents to provide transparency, control, and security for that data.
Personal Information Protection and Electronic Documents Act (PIPEDA)
PIPEDA is Canada’s federal privacy law that governs how private sector organizations handle personal information. It applies to the collection, use, and disclosure of personal data in commercial activities.
Health Insurance Portability and Accountability Act (HIPAA)
HIPAA is a US federal law that focuses on the privacy and security of medical information. It mandates safeguards to protect patients’ medical records and other health-related information.
Personal Data Protection Act (PDPA)
Singapore’s PDPA regulates the collection, use, and disclosure of personal data by organizations. It aims to balance individuals’ right to privacy with the need for organizations to collect and use data for legitimate purposes.
Privacy Act of 1974 (USA)
This US federal law governs the collection, use, and disclosure of personal information by federal agencies. It provides individuals with certain rights regarding access to and correction of their records.
Australian Privacy Principles (APPs)
The APPs are a set of privacy principles under the Privacy Act 1988 in Australia. They regulate the handling of personal information by Australian government agencies and businesses.
Personal Information Protection Law (PIPL)
China’s PIPL is a comprehensive privacy law that focuses on the protection of personal data. It includes provisions for data processing, cross-border transfers, and individual rights.
Data Protection Act 2018 (DPA 2018)
The UK’s DPA 2018 supplements the GDPR and provides specific provisions for how data protection is implemented in the UK after its departure from the EU.
Kenya Data Protection Act (2019)
Kenya’s data protection law governs the processing of personal data in Kenya. It outlines data protection principles, individual rights, and obligations for data controllers and processors.
Personal Data Protection Law (PDPL)
The PDPL is South Korea’s data protection law that aims to protect personal data while enabling its effective use. It regulates data processing by both private and public entities.
Brazilian General Data Protection Law (LGPD)
LGPD is Brazil’s comprehensive data protection law that governs the processing of personal data. It provides guidelines for collecting, using, and transferring data while respecting individuals’ rights.
Find out how Pretectum CMDM can be of assistance in ensuring you keep your consumer data compliant.
