Event Recap: ‘Back to Business: Raising Finance & Investment’

On 19 September, Technology Connected partnered with Hexa Finance to host an insightful evening event designed to empower entrepreneurs, start-ups, and scale-ups in Wales. The goal was to equip attendees with the essential tools and knowledge needed to navigate the complex world of raising finance, securing investments, and exploring various funding options. The event attracted…

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Driving Loyalty Programs with Pretectum CMDM

Customer loyalty is a crucial driver of sustainable growth and organizations are increasingly recognizing the importance of implementing effective loyalty programs that not only reward members, partners and customers but also foster long-term relationships.

One of the most effective ways to enhance loyalty initiatives is through the integration of a robust Customer Master Data Management (CMDM) system, such as Pretectum. This approach mirrors the benefits associated with other customer data technologies but with CMDM offers unique advantages that can significantly elevate loyalty programs.