Defra content design – Caerleon Consulting

Solving problems, sharing knowledge: Defra’s content community resources

Ayesha Tinsley explains how her team improved the content community’s resources board, in the last in our series on Defra content community projects.

January 14, 2025admincommunities of practice, content design, Defra content design, Defra digital, digital, User centred design, user needsDEFRA, Digital, GOV, Wales

Using hypotheses to improve our content review process

Content designer Lauren Stopps writes about a project to improve the content team’s internal review process.

December 23, 2024admincontent design, Defra content design, Defra digital, digital, User centred designDEFRA, Digital, GOV, Wales

Designing a style guide for Defra content designers

Senior content designer Louisa Mallon describes how her team planned and created a Defra style guide.

December 18, 2024admincontent design, Defra content design, Defra digital, digital, User centred designDEFRA, Digital, GOV, Wales

Transforming Defra together: the journey from paper to online forms

It’s been a busy year for Defra Forms. Lead Product Manager Jenny Taylor and Senior Content Designer Anna Scott reflect on the story so far, lessons learnt and reaching the exciting step of rolling out forms guidance and tools access …

December 12, 2024adminAccessibility, content design, Defra content design, Defra Forms, user needsDEFRA, Digital, GOV, Wales

Improving and evolving: Defra’s content community projects

I’m Graeme Claridge, and I’ve been head of content design at Defra since April 2024. We’re a large community, with around 70 content designers. There’s a lot to celebrate about our community: we’re incredibly supportive of each other, we’re highly …

December 11, 2024admincontent design, Defra content designDEFRA, Digital, GOV, Wales

What a content designer does in alpha

Kaitlin D’Avella explains what content designers do in the alpha stage of a project.

October 17, 2024adminAccessibility, agile, Defra content design, Defra digital, Defra services, digital, User centred design, user needsDEFRA, Digital, GOV, Wales

Creating an online form to apply for a county parish holding (CPH) number

Senior content designer Alice Wilson writes about how she worked with the Defra Forms team to create a more accessible online version of a PDF form for livestock keepers.

October 2, 2024adminAccessibility, Defra content design, Defra digital, Defra Forms, digital, Digital transformation, User centred design, user needsDEFRA, Digital, GOV, Wales

How content designers add value to projects, from start to finish

We work in Defra’s farming content improvement team. Our role is to iterate and improve farming-related content on GOV.UK. One of our goals is to help farmers understand what type of funding is available and how to apply for it. …

August 29, 2024adminDefra content design, Defra digital, User centred designDEFRA, Digital, GOV, Wales

Accessibility tools we use every day

To mark Global Accessibility Awareness Day, we’re sharing some of our content design team at Defra’s go-to accessibility tools and guides. We’re all responsible for making sure our content and services are accessible, these are some of the resources we use to help with that.

May 16, 2024adminAccessibility, Defra content design, Defra digital, user needsDEFRA, Digital, GOV, Wales

What a content designer does in discovery: Part Two

In the second post of this two-part blog, Defra content designers, Ruth Fryer and Sandeep Dhaliwal mention artefacts, approaches, analysis and how to finish discovery and prepare for alpha.

October 16, 2023adminContent, Defra content design, User centred design, user needs, User researchDEFRA, Digital, GOV, Wales